A Flock of Dodos

After watching the movie, it was quite obvious that the Evolution scientists have the best facts on their side. However, they are not doing what it takes to communicate their ideas to the general public. The Intelligent Designer's are able to simplify their message into catchphrases that are easily learned and repeated by the general public. The phrases are simplistic and easily remembered.

The Evolution scientists appeared unable, and maybe even unwilling, to simplify their message for the general public. They used larger words that many people don't usually use. The use of these words leads to confusion for the general public. The main problem was when the scientists refused to show up for the debate. By boycotting the debate and leaving only a lawyer to answer the questions, it made the scientists look weak. That weakness resulted in the general public believing that the scientists were unable to defend their position.

The scientists refusal to debate the situation only resulted in the intelligent designers becoming more popular. The boycotting of the debate actually appeared to make the problem worse. In order for the scientists to be more effective, they need to adopt the same strategies as the intelligent designers. The scientists need to hire a PR firm to put together a campaign with slogans and talking points. Without a PR campaign, I think it is unrealistic to think that the scientists will be able to communicate effectively with the general public.